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= | ={{element|Pr Element-Product|Product}}= | ||
<span class="Pr Def">What we make, offer and deliver for people's benefit. | |||
Description | |||
Description | Products are the result of our [[enterprise]] [[activity]] and encompass physical things manufactured and delivered, or [[services]] rendered to [[people]]. A product can be composed of any combination of physical goods and other tangible and intangible [[objects]]. It also includes the activities performed that lead to the production of [[outputs]], and ultimately [[outcomes]] desired by the [[customer]] or user. They usually refer to something we make, market and deliver to commercial customers, but can also refer to something we make for employees, [[co-creators]] or other people. | ||
Products are the result of our enterprise activity and encompass physical | |||
things manufactured and delivered, or services rendered to people. A | A product helps people complete a [[task]], and thereby adds value to their lives when used in the right context. It can be physical, digital, and deliver practical, emotional or monetary value. | ||
product can be composed of any combination of physical goods and | |||
other tangible and intangible | Creating products requires product planning, management, design, engineering and provision. This typically results in a product strategy and portfolio composed of hierarchical product categories and products, which in turn are broken down into product components or features. </span> | ||
lead to the production of outputs and ultimately outcomes desired by | |||
the customer or user. They usually refer to something we make, market | ==Description== | ||
and deliver to commercial customers, but can also refer to something we | Products are the result of our enterprise activity and encompass physical things manufactured and delivered, or services rendered to people. A product can be composed of any combination of physical goods and other tangible and intangible objects. It also includes the activities performed that lead to the production of outputs, and ultimately outcomes desired by the customer or user. They usually refer to something we make, market and deliver to commercial customers, but can also refer to something we make for employees, co-creators or other people. | ||
make for employees, co-creators or other people. | |||
A product helps people complete a task, and thereby adds value to their lives when used in the right context. It can be physical, digital, and deliver practical, emotional or monetary value. | |||
Creating products requires product planning, management, design, engineering and provision. This typically results in a product strategy and portfolio composed of hierarchical product categories and products, which in turn are broken down into product components or features. | |||
==Product Map== | |||
[[File:EDGY-Product-Map_Product-Portfolio.png]] | |||
Also known as Product Portfolio or Product Component Model. | |||
==Examples== | ==Examples== | ||
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*A law office offers advice, contract creation and legal representation as services. | *A law office offers advice, contract creation and legal representation as services. | ||
*A company's HR department offers recruiting and contracting solutions to internal clients. | *A company's HR department offers recruiting and contracting solutions to internal clients. | ||
*A public weather service makes data available via a digital interface for other enterprises to use. | *A public weather service makes data available via a digital interface for other enterprises to use. | ||
==Use== | ==Use== | ||
*Plan, categorise | *Plan, categorise, and build what we make and offer to [[people]]. | ||
*Manage product lifecycle management, product portfolio planning, product development, service design and delivery. | *Manage product lifecycle management, product portfolio planning, product development, service design and delivery. | ||
*Design platforms and services to be used to build and deliver products. | *Design platforms and [[service|services]] to be used to build and deliver products. | ||
==Base element== | |||
*{{element|Pr Element-Product|product}} is an {{element|Element-Object|object}} | |||
==Related== | ==Related== | ||
*{{ | *{{element|Or Element-Organisation|organisation}} makes {{element|Pr Element-Product|product}} | ||
*{{ | *{{element|Pr Element-Product|product}} embodies {{element|Br Element-Brand|brand}} | ||
*{{ | *{{element|Pr Element-Product|product}} serves {{element|Ex Element-Task|task}} | ||
*{{ | *{{element|Pr Element-Product|product}} features in {{element|Ex Element-Journey|journey}} | ||
*{{ | *{{element|Pr Element-Product|product}} requires {{element|Ar Element-Capability|capability}} | ||
*{{ | *{{element|Ar Element-Process|process}} creates {{element|Pr Element-Product|product}} | ||
== | ==Suggested Labels== | ||
* | *physical product, digital product, [[service]], hybrid ([[tagging|tag]]) | ||
* | *external market, internal ([[tagging|tag]]) | ||
* | *usage ([[metric]]) | ||
* | *satisfaction ([[metric]]) | ||
*cost ([[metric]]) | |||
Revision as of 20:39, 21 March 2023
Product
What we make, offer and deliver for people's benefit. Description
Products are the result of our enterprise activity and encompass physical things manufactured and delivered, or services rendered to people. A product can be composed of any combination of physical goods and other tangible and intangible objects. It also includes the activities performed that lead to the production of outputs, and ultimately outcomes desired by the customer or user. They usually refer to something we make, market and deliver to commercial customers, but can also refer to something we make for employees, co-creators or other people.
A product helps people complete a task, and thereby adds value to their lives when used in the right context. It can be physical, digital, and deliver practical, emotional or monetary value.
Creating products requires product planning, management, design, engineering and provision. This typically results in a product strategy and portfolio composed of hierarchical product categories and products, which in turn are broken down into product components or features.
Description
Products are the result of our enterprise activity and encompass physical things manufactured and delivered, or services rendered to people. A product can be composed of any combination of physical goods and other tangible and intangible objects. It also includes the activities performed that lead to the production of outputs, and ultimately outcomes desired by the customer or user. They usually refer to something we make, market and deliver to commercial customers, but can also refer to something we make for employees, co-creators or other people.
A product helps people complete a task, and thereby adds value to their lives when used in the right context. It can be physical, digital, and deliver practical, emotional or monetary value.
Creating products requires product planning, management, design, engineering and provision. This typically results in a product strategy and portfolio composed of hierarchical product categories and products, which in turn are broken down into product components or features.
Product Map
Also known as Product Portfolio or Product Component Model.
Examples
- A car manufacturer makes cars and offers them for leasing or buying with custom loans.
- A railway company offers different trains, tickets and discount subscriptions.
- A law office offers advice, contract creation and legal representation as services.
- A company's HR department offers recruiting and contracting solutions to internal clients.
- A public weather service makes data available via a digital interface for other enterprises to use.
Use
- Plan, categorise, and build what we make and offer to people.
- Manage product lifecycle management, product portfolio planning, product development, service design and delivery.
- Design platforms and services to be used to build and deliver products.
Base element
Related
- organisation makes product
- product embodies brand
- product serves task
- product features in journey
- product requires capability
- process creates product